Wigy RamadhanMy work investigates how we can build more harmonious relationships with technologies and materials that shape us, through research, making, and collaboration across natural and artificial systems. Read more >>





Design Strategy



 
I have 5+ years of experience working at technology companies, where I've developed design strategy and management expertise across brand, product, service, and system design for both digital and physical interactions.

Most projects began with understanding core issues through in-depth analysis of production flow, business goals, and customer needs. I then built design strategies that effectively shifted business orientation to align with company vision, whether making processes more sustainable by design, creating compelling customer engagement with the brand, or redefining the value proposition of open manufacturing.











Redefining furniture manufacturing standards into a sustainable one.                                                                                           
DFS, RCA & Imperial College London, 2024 - Design Strategy, Design Engineering 












Exploring distributed manufacturing with a focus on bioplastic to increase the shared knowledge and push experiments across borders.

Scenius Industry, 2024 - Design Research, Innovation Design, Manufacturing Process
















Making Fintech Accessible to Small Businesses
Xendit, 2021 -
Design Research & Strategy, Product Design


















Fiet Cycling - Coffee - Culture: A Bali-based coffee and bike shop
Fiet Culture, 2023 - Art Direction, Branding, Illustratio
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Bukalapak brand story research
Bukalapak, 2019 - Brand Research, Brand Design